Two Paths: Keep The Design, Or Upgrade It
Clone-and-optimize: we snapshot your existing site pixel-for-pixel and rebuild it as fast static files. Same look, same content, none of the WordPress machinery. Returning visitors notice nothing except the speed.
Rebuild: same content and SEO care, but a redesigned front end built for conversion — booking CTAs, lead capture, and modern layout. Either path ends in the same place technically: a static site scoring at or near 100/100 with Google.
The SEO Preservation Checklist
Rankings live at URLs. The migration work that protects them is unglamorous and non-negotiable:
- Every existing URL mapped — kept identical, or 301-redirected to its new home
- Titles, meta descriptions, and heading structure carried over
- Canonical tags pointing to the live domain, not a staging URL
- XML sitemap rebuilt and resubmitted the day the DNS switches
- Structured data (LocalBusiness, FAQ, Service) added — usually better than what existed
- The old site kept reachable until Google has fully re-crawled
Zero-Downtime Cutover
The new site is built and tested at a preview address while your current site keeps running. Go-live is a DNS change — pointing your domain at the new version — which takes minutes and is fully reversible. No overnight outage, no “under construction.”
What Changes The Day After
Speed scores jump — this is where 60s become 90s and 100s, because the PHP/database/plugin pipeline is simply gone. Hosting drops to a fraction of the cost. The plugin subscriptions end. The monthly update chores end. And there is no WordPress login for attackers to brute-force, because there is no WordPress.
What It Saves
Hosting tiers, page builder licences, form plugins, slider plugins, security suites, backup services, maintenance plans — the typical business WordPress stack runs $1,500–$5,000+ per year. A migrated static site removes most of that permanently. Depending on the complexity of your current site, that is hundreds to thousands saved every year.
Start with the free analysis: it identifies your platform, measures your current scores, and shows the before/after — real numbers for your domain, not a brochure.
Frequently Asked Questions
Will I lose my Google rankings?
Not with a proper migration: every URL is preserved or 301-redirected, metadata is carried over, and sitemaps are resubmitted. Rankings typically improve within weeks because the site gets dramatically faster.
Can I keep my exact design?
Yes — our clone-and-optimize approach snapshots your current design exactly and rebuilds it as a static site. Visitors see the same site, just faster.
How long does a migration take?
Most content and lead-generation sites take days, not months. The cutover itself is a DNS change that takes minutes with zero downtime.
What about my forms and lead capture?
Rebuilt and improved — forms, booking links, contact bubbles, and exit-intent capture are built into the new site and tracked, with leads forwarded straight to your inbox. No plugin subscriptions required.